What is the difference in paper weights?

Paper quality is described by weight in GSM (grams per square metre). The higher the GSM number, the heavier the paper. 90gsm is the weight of typical household printer paper. 150gsm is sturdier with a premium feel and is often used for leaflets and flyers. 250gsm is thicker to the touch, stiffer but will still bend. We have provided three options to keep it simple for you but please contact us if you have a specific gsm in mind which is not on the dropdown list.